Viupax™ is an innovative patented footwear packaging that is designed to be eco-friendly by using upto 50% less cardboard than traditional shoe boxes and occupies upto 57% less volume during trasportation. It is designed to be cost effcient in matters of production and transportation and above all, designed in such a way to improve personnel productivity and user experience. It can be transformed into toys extening the life cycle while giving a second use to the pack. It can be transformed into a hand carry bag eliminating the use of paper bags that have a significant cost and carbon footprint. Clothing industry is one of the top polluters in the world. Footwear production is over 20bln pairs/year (23bln in 2015). Shoes should be packed and transported around the world. Viupax™ uses upto 50% less cardboard and occupies upto 57% less volume and if adopted by the industry can have a huge impact in reducing the carbon footprint of the entire industry. Viupax™ is patent protected.