AWARD YEAR
2021
CATEGORY
Community
GOALS
Zero Hunger
KEYWORDS
argiculture, sustainable beauty, light design, Sustainable innovation, sustainable farming
COUNTRY
Netherlands
DESIGNED BY
Studio Roosegaarde
WEBSITE
https://www.studioroosegaarde.net/project/grow
GROW
Daan Roosegaarde’s latest artwork GROW is an homage to the beauty of agriculture.
GROW consists of a design-based light recipe which shines vertically across 20,000m2 of farmland with leek (Allium porrum). You experience the artwork as ‘dancing lights’ across the huge agricultural field. The light is poetic, and inspired by photobiology light science technologies which have shown that certain recipes of blue, red, and ultraviolet light can enhance plant growth and reduce the use of pesticides by up to 50%.
The film GROW shows the development of this luminous dreamscape and how the beauty of light can help plants. It is also a call for enlightenment during these dark times. GROW can be good for nature but also sends hopeful light to people. It gives a new meaning to the word ‘agri-culture’ by reframing the landscape as a living cultural artwork.
Daan Roosegaarde and his team developed GROW over two years, informed by expert knowledge sessions at Studio Roosegaarde, Wageningen University & Research, Springtij Forum, and the World Economic Forum in Davos.