In 2018, the world declared war on plastic drinking straws. Guaraná Antarctica, the soft drink made from the fruit grown in the Amazon Rainforest, certainly understands the importance of protecting the environment. And on Earth Day, they decided to do something more than a tribute : an invitation. We developed a series of ads and posters with detachable strips that turn into straws. Each version features a different native Brazilian animal, as well as native plants, showing how we benefit the world when we adopt more sustainable attitudes. The posters were made out of detachable strips printed on biodegradable material with nontoxic ink. Each piece makes 14 straws.