AWARD YEAR
2019
CATEGORY
Body
GOALS
Responsible Consumption & Production
KEYWORDS
modular design, sustainable clothes, art collaboration
COUNTRY
Austria
DESIGNED BY
Magdalena Muszynska-Spielauer in collaboration with other artists from around the world
WEBSITE
http://www.theshirtsystem.com
theSHIRT modular system
The modular character of the shirt is a tool of art collaboration and sustainable fashion solution.
The modular character of the shirt provides the consumer with a tool to curate individual design product from work of contributing artists. The design elements can be combined in an unlimited number of looks and the consumer needs only few pieces to create a completely new look everyday: "one shirt is all you need". This feature makes the first, really sustainable clothing solution.
The product sets a new quality of a collaboration in an international art and design community:, in the sense of fair conditions and the common work towards the promotion of the coop work. The modular character naturally allows artists with very different backgrounds to create a dialog between their work in a single clothing piece curated by the final consumer.