Potrero Digital "La Juanita"
Providing training to low-income people so that they can integrate into the labor market.
During the filming of the movie "Metegol", its director highlights the lack of national human resources to carry out the required animation. Thus, in response to the demands of an increasingly digitized world and with the conviction that social integration is possible, Potrero Digital arises: the network of digital trade schools aimed at people who are in vulnerable situations. By guaranteeing access to quality training tools, it seeks to promote their labor insertion in fields of expansion such as technology and knowledge industries, in turn breaking down the barriers of inequality. Potrero Digital contemplates the learning process on two fundamental pillars: Training and Follow-up on the social situation of the student. For this reason, it is essential to carry out the initiative with programmatic allies but also territorial references.