When israeli designer, roee ben yehuda, sat down to create this charming coffee maker, he asked himself, ‘how can I incorporate my love for mechanical and tactile-looking objects with a clean, updated look?’ unlike capsule machines of today, which brew coffee at the touch of a button, the ‘moon’ concept tries to keep the steampunk aesthetic of traditional espresso makers, while maintaining a small shape and cute character. nowadays, coffee machines are a common household appliance, and with that their design has changed and reduced from those industrial espresso makers we now see only in cafés and restaurants. ‘i’ve always been fascinated with those big chrome machines that almost looked like a small lab, it made me think about how we perceive coffee now when the whole ritual is being reduced to a capsule and a press of a button,’ explains roee ben yehuda.