The Circular Design Guide, a new tool from Ideo and the Ellen MacArthur Foundation, an organization that works with companies to transition to the circular innovation, explains how it works. The new tool includes 24 methods and a resource bank enabling change makers, entrepreneurial innovators and students to get to grips with the circular economy. The resource will help embed circular design thinking, enabling businesses to re-think value creation to develop more circular products, services and resilient, feedback-rich organisations. The Circular Design Guide taps into an emerging business appetite for a restorative and regenerative approach that delivers sustained prosperity; an alternative to the increasing costs and risks associated with a 'take, make, dispose' linear economy.