AÑO
2015
CATEGORÍA
Cuerpo
OBJETIVOS
Salud y bienestar
PAL. CLAVE
Sanitary Pad, Reusable, sustainable
PAÍS
United States of America
CRÉDITOS
Yves Behar, fuseproject
Nike Foundation's Girl Effect
LINK
http://www.fuseproject.com/work/nike_foundation/girl_effect/?focus=business_innovation#
Washable/Reusable Sanitary Pad
A washable/reusable sanitary pad supported by a sustainable business model that empowers young women
Girls in Rwanda have many basic needs that prevent them from realizing their full potential. fuseproject and the Nike Foundation worked to answer these needs by creating solution-based products supported by sustainable business models.
Scalability, simplified production, low price point, high value, and sustainable distribution drove the design of the washable/reusable sanitary pad as much as usability and need.
By designing the product and business model simultaneously, they developed a functioning, enduring solution. The needs of girls were represented individually, as well as the economic health of women in Africa.