AÑO
2023
CATEGORÍA
Comunidad
OBJETIVOS
Trabajo decente y crecimiento económico, Acción por el clima, Sistema financiero innovador
PAL. CLAVE
impact investment, investing, sustainable economy, Digital economy, Smartphone App
PAÍS
Republic of Korea
CRÉDITOS
ID KAIST
LINK
https://ifdesign.com/en/winner-ranking/project/groo/333686
Groo
Green investments for everyone
How does it work?
Groo lets users contribute to the move to green investments by allowing them to invest in green bonds that support green projects for ecological improvement. Not restricted to trading bonds, Groo also brings together users and helps them partake in the holistic experience of green financing – from taking an interest in environmental issues to confirming the impact of their investments.
Why is it needed?
The financial industry is a driving force behind all sectors. Green investment guides this force in a direction where the world can solve environmental problems.
How does it improve life?
The product encourages and drives the switch to collective green investing.