AÑO
2021
CATEGORÍA
Comunidad
OBJETIVOS
Industria, innovación e infraestructura, Producción y consumo responsables, Acción por el clima
PAL. CLAVE
sustainable, recycling, zero waste , game changer
PAÍS
United States of America
CRÉDITOS
The Ball
LINK
https://www.ball.com/na/solutions/markets-capabilities/capabilities/aluminum-cups
THE INFINITELY RECYCLABLE BALL ALUMINUM
Sustainable packaging and recycling of aluminum that recycles over and over without losing quality.
At Ball, we’re constantly innovating to bring cutting-edge, sustainable beverage packaging to our customers and the people they serve. The infinitely recyclable, lightweight yet sturdy Ball Aluminum Cup for cold beverages is the latest innovation we’re bringing to market.
In late 2019, we kicked off a successful U.S. pilot, distributing millions of cups to select indoor and outdoor venues across the country. To answer growing demand, we’re building our first dedicated aluminum cups manufacturing facility and expect to ramp up production in the fourth quarter of 2020.
We’re also planning to introduce additional sizes to round out the cups portfolio and intend to expand cups adoption to drinking establishments, parks and recreational facilities, colleges, restaurants, the hospitality industry and more.