Safety ladders are found in ports worldwide. They are pathways to safety, being the only mean of rescue for a person alone in distress in the water. After realizing that traditional safety ladders have not been improved for decades, we decided it was time to develop a modern alternative. We conducted research in order to specify the needs for our product, LifeLadder. These findings clarified that a new safety ladder had to be visible day and night, non-corrosive, light-weight, and adaptable to fit any kind of waterfront structure. LifeLadder is made of reinforced synthetic modules in a bright, yellow color that ensure visibility during the day whilst its solar-powered LED light provides visibility at night. Its robust and non-corrosive materials are maintenance-free and have a much more extensive lifetime than the existing alternatives. Since market launch in the spring of 2018, LifeLadder has upgraded safety in 14 countries worldwide.