The company uses the VFX to unlock content through authentic, visual translation. It enables stories to be told exactly as they were intended with an immersive experience in the native language of any audience around the world.

It allows all people to experience stories and films in the same way, without the need for subtitles which are not always accessible. For people who are blind and those with dyslexia and difficulty reading, it is important that they can hear the speech without the need for text. It also means that people from all around the world can watch films and television just as those who are native speakers of the langauge can.

It equalises the film industry by allowing people who speak different languages to experience films in the exact way same way as those who speak the languages of the films themselves.