EarWell™ Infant Ear Correction System, a non-surgical procedure that corrects over 90% of all infant ear deformities. This new system offers hope for thousands of parents and children with ear deformity nationwide. Deformities of the ear occur frequently in newborn infants. A Baylor University study revealed that up to 30% of children have some type of ear deformity at birth, and studies show that people who live with ear deformities experience serious bullying Typically, parents have 3 options when the child's ear looks misshapen: do nothing and embrace the shape of the ear, surgically reshape the ear when the child is 5 years or older, or use the EarWell™. The EarWell™ adheres to the skin behind the ear and flattens or guides the ear closer to the head. After 2-6 weeks of ear molding, the baby's ear will typically look like any other baby's ear. The EarWell™ works by rounding the ear and cartilage without causing pain to the baby.