AWARD YEAR
2019
CATEGORY
Community
GOALS
Sustainable Cities & Communities
KEYWORDS
plastic waste, packaging, pollution
COUNTRY
Denmark
DESIGNED BY
Carlsberg Group
WEBSITE
https://carlsberggroup.com/pursuit-of-better/better-tomorrow/snap-pack/https://carlsberggroup.com/pursuit-of-better/better-tomorrow/snap-pack/
Snap Pack
Carlsberg to replace plastic ring can holders with recyclable glue
The Snap Pack replaces the plastic wrapping used around Carlsberg’s six packs with a technology that glues its cans together. According to Carlsberg, the Snap Pack technology will reduce the amount of plastic it would typically use in a six pack by up to 76%. Overall, it anticipates reducing plastic waste by 1,200 tons per year—about the same amount of plastic you’d find in 60 million plastic bags. Cans in four, or six, or eight-can packs are held together by tiny blobs of a strong glue, which has been designed to withstand a range of temperatures including storage, transportation and then refrigeration in the home. The cans audibly snap when pulled apart, and the glue can be recycled along with the aluminium can.