The Concept provides plastic recycling a new dimension, there is an obvious winning for the individual consumer or companies with consumption of plastic. “Plastic bank” makes it possible to get new products, a prize or cash for general waste. The old approach where almost all daily waste goes in the big furnace for incineration, doesn´t hold any more. We have to look for new ways to use the resources. One way is to sort the waste through efficient plastic collection in household, industries and on the beach. The Industry is also very important to remember when we rethink the plastic consumption. Plastic sorted in the right way is a resource what can be valuable for future production or sold as pellets.