AWARD YEAR
2017
CATEGORY
Work
GOALS
Decent Work & Economic Growth
KEYWORDS
social business , flexible online work , Empowerment
COUNTRY
United States of America
DESIGNED BY
Anand Kulkarni, Lead Genius
WEBSITE
https://www.leadgenius.com/
LeadGenius
Creating digital researchers recruited from slums, villages, and cities in 40 different countries.
LeadGenius collects sales and marketing information to provide to high-growth sales and marketing teams. A community of hundreds of digital researchers recruited from slums, villages, and cities in 40 different countries curates this information, aided by crawling, extraction and data-parsing technology produced by LeadGenius.
The effectively unlimited demand for growth-related data from sales and marketing teams allows us to provide a sustainable and effectively limitless source of work for our community of researchers, while paying above-market wage and allowing flexible working conditions. Our software makes the work available to individuals with limited technical literacy, and a strong online support network simulates real-world working environments. The gap between what machines are able to extract from crawled information and what humans are able to analyze means that the need for this work will persist indefinitely.